The Effects of Social Networking Sites Use on Students’ Academic Performance at the University of Taiz

Document Type : Research Paper

Authors

1 PhD Candidate, Faculty of Technology Management and Business, University Tun Hussein Onn, Malaysia, 86400, Johor Bahru, Malaysia

2 Associate Professor of Real Estate & facilities Management, Faculty of Technology Management and Business, Universiti Tun Hussein Onn Malaysia, 86400, Johor Bahru, Malaysia

3 Associate Professor, Statistics, Department of Data Science, College of Administrative Sciences, Taiz University, Yemen.

4 Associate Professor of Economics, Department of Economics, College of Administrative Sciences, Taiz University, Yemen.

Abstract

In the academic context, social networking sites (SNSs) have reshaped the way university students connect and communicate with each other, and the way they learn, thus influencing their identities and dimensions. This paper aims to investigate the impacts of SNSs use by students on their academic performance at the University of Taiz. A survey questionnaire was conducted to a total sample of 357 undergraduate students via personal administration and by an online platform to gather the initial information on their use of SNSs and the influence on their academic performance. The hypotheses of this study were studied and tested using descriptive statistics, regression model, T-test, and analysis of variance (ANOVA). The findings of H1 indicate that the impact of the use of SNSs on students’ academic performance was statistically significant Interaction with the teacher (II) Collaboration with coworkers (CC) Engagement (EN) and learning a cooperating (LC). Meanwhile, the results of H2 indicate no significant differences between the mean averages of the respondents’ answers for (purposes, the impact of the use of SNSs, and academic performance) due to gender, and age, respectively. Thus, using SNS as a learning tool has a great potential to improve students’ academic performance because it allows students to be more connected. Overall findings of this study indicate that the use of SNSs impact undergraduate students by factors are studied on academic Performance to some extent and suggested future strategies to enhance students’ awareness to manage their time, multitasking skills, and study activities to enhance their academic performance and achievements.

Keywords


Abdullahi, Y. Y., Musa, M. M., Abubakar, I. B., & Yusif, N. D. (2019). The Impact of social media on Academic Performance among Undergraduate Students of Bayero University, Kano. Asian Journal of Multidimensional Research (AJMR).
Ahmed, I., & Qazi, T. F. (2011). A look out for academic impacts of Social networking sites (SNSs): A student based perspective. African Journal of Business Management, 5(12), 5022. JOUR.
Ainin, S., Naqshbandi, M. M., Moghavvemi, S., & Jaafar, N. I. (2015). Facebook usage, socialization and academic performance. Computers and Education, 83, 64–73. JOUR.
Akyildiz, M., & Argan, M. (2012). Using online social networking: Students’ purposes of Facebook usage at the University of Turkey. Journal of Technology Research, 3, 1. JOUR.
Al-Khalifa, H. S., & Garcia, R. a. (2013). The State of Social Media in Saudi Arabia’s Higher Education. International Journal of Technology and Educational Marketing, 3(1), 65–76. JOUR.
Al-menayes, J. J. (2015). Social Media Use, Engagement and Addiction as Predictors of Academic Performance. International Journal of Psychological Studies, 7(4), 86–94.
Al-qaysi, N., Mohamad-nordin, N., & Al-emran, M. (2018). A Systematic Review of Social Media Acceptance from the Perspective of Educational and Information Systems Theories and Models. Journal of Educational Computing Research, 0-0 1-25.
Al-rahmi, W. M., Othman, M. S., Yusof, L. M., & Musa, M. A. (2015). Using social media as a tool for improving academic performance through collaborative learning in Malaysian higher education. Review of European Studies, 7(3), 265. JOUR.
Alamri, M. M., Al-Rahmi, W. M., Yahaya, N., Al-Rahmi, A. M., Abualrejal, H., Zeki, A. M., & Al-Maatouk, Q. (n.d.). Towards Adaptive E-Learning among University Students: by Applying Technology Acceptance Model (TAM). E-Learning, 7, 10.
Albashtawi, A., & Al Bataineh, K. (2020). The effectiveness of google classroom among EFL students in jordan: an innovative teaching and learning online platform. International Journal of Emerging Technologies in Learning (IJET), 15(11), 78–88.
Aljaraideh, Y., & Al Bataineh, K. (2019). Jordanian Students’ Barriers of Utilizing Online Learning: A Survey Study. International Education Studies, 12(5), 99–108.
Alwagait, E., Shahzad, B., & Alim, S. (2015). Impact of social media usage on students academic performance in Saudi Arabia. Computers in Human Behavior, 51(1), 1092–1097. JOUR.
Bader Al Bataineh, K., Abdullah Ahmed Banikalef, A., & H. Albashtawi, A. (2019). The Effect of Blended Learning on EFL Students’ Grammar Performance and Attitudes: An Investigation of Moodle. Arab World English Journal, 10(1), 324–334.
Boyd, D. M., & Ellison, N. B. (2010). Social network sites: definition, history, and scholarship. IEEE Engineering Management Review, 38(3), 16–31.
Brederode, B., Markopoulos, P., Gielen, M., Vermeeren, A., & De Ridder, H. (2005). Owerball: the design of a novel mixed-reality game for children with mixed abilities. In Proceedings of the 2005 conference on Interaction design and children (pp. 32–39).
Chen, B., & Bryer, T. (2012). Investigating instructional strategies for using social media in formal and informal learning. International Review of Research in Open and Distributed Learning, 13(1), 87–104.
Deci, E. L., & Ryan, R. M. (2002). The paradox of achievement: The harder you push, the worse it gets. In improving academic achievement (pp. 61–87). Elsevier.
Eid, M. I. M., & Al-Jabri, I. M. (2016). Social networking, knowledge sharing, and student learning: The case of university students. Computers & Education, 99, 14–27.
Ellison, N. B., Steinfield, C., & Lampe, C. (2007). The benefits of Facebook “friends:” Social capital and college students’ use of online social network sites. Journal of Computer-Mediated Communication, 12(4), 1143–1168.
Franklin, T. (2011). Mobile learning: At the tipping point. Turkish Online Journal of Educational Technology-TOJET, 10(4), 261–275.
George D. Kuh. (2009). What Student Affairs Professionals Need to Know About Student Engagement. Journal of College Student Development, 50(6), 683–706. JOUR.
Glass, R., Prichard, J., Lafortune, A., & Schwab, N. (2013). The influence of personality and facebook use on student academic performance. Issues in Information Systems, 14(2).
Hamat, A., Embi, M. A., & Hassan, H. A. (2012). The use of social networking sites among Malaysian university students. International Education Studies, 5(3), 56. JOUR.
Imran, M., Jawad, M., & Hameed, A. (2020). Usage of social media, student engagement, and creativity : The role of knowledge sharing behavior and cyberbullying Computers & Education Usage of social media, student engagement, and creativity : The role of knowledge sharing behavior and cyberbull. Computers & Education, 159(September), 104002. 
Jabr, P. N. H. (2011). Social Networking as a Tool for Extending Academic Learning and Communication, 2(12), 93–102.
Junco, R. (2015). Student class standing, Facebook use, and academic performance. Journal of Applied Developmental Psychology, 36, 18–29. JOUR.
Junco, R., Elavsky, C. M., & Heiberger, G. (2013). Putting twitter to the test: Assessing outcomes for student collaboration, engagement and success. British Journal of Educational Technology, 44(2), 273–287.
Kaliyaperumal, S. (2008). Learners’ Feedback on the Effectiveness of Replacing an Instructional MOOC Video with Augmented Reality in a Practice-Based Course. JITM.
Kirschner, P. A., & Karpinski, A. C. (2010). Computers in Human Behavior Facebook Ò and academic performance. Computers in Human Behavior, 26(6), 1237–1245. JOUR.
Knight-mccord, J., Cleary, D., Grant, N., Jumbo, S., Lacey, T., Livingston, T., Emanuel, R. (2016). What social media sites do college students use most ? Journal of Undergraduate Ethnic Minority Psychology, 2(October 2015), 21–26. JOUR.
Koranteng, F. N., Wiafe, I., & Kuada, E. (2019). An Empirical Study of the Relationship Between Social Networking Sites and Students’ Engagement in Higher Education. Journal of Educational Computing Research, 57(5)1131-.
Krejcie, R. V, & Morgan, D. W. (1970). Determining sample size for research activities. Educational and Psychological Measurement, 30(3), 607–610.
Lambi, D. (2016). Computers in Human Behavior Correlation between Facebook use for educational purposes and academic performance of students. Computers in Human Behavior, 61, 313–320.
Lenhart, A., Madden, M., Smith, A., & Macgill, A. R. (2009). Teens and social media: An overview. Washington, DC: Pew Internet and American Life, 97–119.
López-meneses, E., & Vázquez-cano, E. (2020). University students’ digital competence in three areas of the DigCom 2. 1 model : A comparative study at three European universities. Australasian Journal of Educational Technology, 36(3), 69–88.
Lubis, S. H., Ridzuan, S., Ishak, I. Y., Othman, H. F., Mohammed, N., Hamid, Z. A., Hui, L. L. (2012). The relationship between times spent on facebook and cumulative grade point average (CGPA) among third year biomedical science students in Faculty Health Sciences, UKM. Procedia-Social and Behavioral Sciences, 60, 590–595. JOUR.
Mady, M. A., & Baadel, S. (2020). Technology-Enabled Learning (TEL): YouTube as a Ubiquitous Learning Aid. Journal of Information and Knowledge Management, 2040007. 
Marshall, H. H. (1987). Motivational strategies of three fifth-grade teachers. The Elementary School Journal, 88(2), 135–150.
Mazer, J. P., Murphy, R. E., & Simonds, C. J. (2007a). I’ll see you on “Facebook”: The effects of computer-mediated teacher self-disclosure on student motivation, affective learning, and classroom climate. Communication Education, 56(1), 1–17.
Mazer, J. P., Murphy, R. E., & Simonds, C. J. (2007b). I’ll See You On ‘“ Facebook ”’: The Effects of Computer-Mediated Teacher Self-Disclosure on Student Motivation , Affective Learning , and Classroom Climate. Communication Education, ‏, 56(1), 1-17.
McLoughlin, C., & Lee, M. J. W. (2010). Personalised and self-regulated learning in the Web 2.0 era: International exemplars of innovative pedagogy using social software. Australasian Journal of Educational Technology, 26(1).
Mohd Ishak, I., & Ruzaini, A. A. (2015). The Impacts of Social Networking Site in Higher Learning. International Journal of Software Engineering & Computer Systems (IJSECS), 2, 114–119. JOUR.
Pascarella, E. T., & Terenzini, P. T. (2005). How College Affects Students: A Third Decade of Research. Volume 2. ERIC.
Poellhuber, B., Anderson, T., & Roy, N. (2011). Distance students’ readiness for social media and collaboration. The International Review of Research in Open and Distributed Learning, 12(6), 102–125.
Roblyer, M. D., McDaniel, M., Webb, M., Herman, J., & Witty, J. V. (2010). Findings on Facebook in higher education: A comparison of college faculty and student uses and perceptions of social networking sites. The Internet and Higher Education, 13(3), 134–140.
Sekaran, U. (1983). Methodological and theoretical issues and advancements in cross-cultural research. Journal of International Business Studies, 14(2), 61–73.
Shih, R. (2011). Can Web 2.0 technology assist college students in learning English writing ? Integrating Facebook and peer assessment with blended learning. Australasian Journal of Educational Technology, 27, 829–845.
Shukla, R. K. T. (2021). Comparative Analysis of Machine Learning Based Approaches for Face Detection and Recognition. Journal of Information Technology Management, 13.1, 1–21.
Singh, A. (2020). Sentiment Analysis of Social Networking Data Using Categorized Dictionary. Journal of Information Technology Management, 12.4, 105–120.
Smith, J. E., & Tirumala, L. N. (2012). Twitter’s Effects on Student Learning and Social Presence Perceptions. Teaching Journalism & Mass Communication, 2(1), 212. JOUR.
Sullo, R. A., & Sullo, B. (2007). Activating the desire to learn. ASCD.
Topal, A. D., & Geçer, A. K. (2015). Unethical behaviours preservice teachers encounter on social networks. Educational Research and Reviews, 10(14), 1901–1910. JOUR.
Wakefield, J., & Frawley, J. K. (2020). How does students’ general academic achievement moderate the implications of social networking on specific levels of learning performance? Computers and Education.
Yapıcı, İ. Ü. & Hevedanlı, M. (2014). Educational use of social networks : Facebook case study. European Journal of Research on Education, 2013(Special Issue: Educational Technology and Lifelong Learning), 16–21. JOUR.