Keywords = KPI
Balancing Interests in the Field of Tourism Based on Digital Marketing Tools

Volume 14, Special Issue: Digitalization of Socio-Economic Processes, September 2022, Pages 59-77

10.22059/jitm.2022.88875

Viktoriia Niziaieva; Margaryta Liganenko; Irina Muntyan; Mykola Ohiienko; Mykhailo Goncharenko; Olga Nazarenko


Digital Marketing in Strategic Management in the Field of the Tourism

Volume 13, Special Issue: Role of ICT in Advancing Business and Management, 2021, Pages 22-41

10.22059/jitm.2021.80735

Larysa Fedoryshyna; Oleksandr Halachenko; Alona Ohiienko; Andrii Blyznyuk; Rafaela Znachek; Natalia Tsurkan