Journal of Information Technology Management - Articles List

Author = Goi, Mei Teh

Consumers’ Impulse Buying Behavior on E-Commerce Shopping Platforms: 7C Framework and Emotions

Volume 17, Issue 1, 2025, Pages 119-130

10.22059/jitm.2025.99927

Norhidayah Binti Mat Rahim; Mei Teh Goi

Journal of Information Technology Management

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